Email Marketing — Reference No. activecampaign
ActiveCampaign
“Advanced email marketing and CRM automation for serious marketers.”
ActiveCampaign combines email marketing, marketing automation, CRM, and sales automation in one powerful platform used by 180,000+ businesses.
Editorial Rating: 4.8/5.0
Tech Specifications
Editor's Verdict
“The automation powerhouse. For sophisticated marketers who need deep behavioral targeting, there is no better option.”
Key Features
- Visual automation builder with 500+ pre-built recipes
- Built-in CRM with lead scoring
- Dynamic email content personalization
- Site and event tracking
- Deep integrations with 870+ apps
Pros & Cons
Strengths
Best-in-class automation depth and flexibility
Excellent deliverability rates industry-wide
Generous contact limits at each pricing tier
Weaknesses
Steeper learning curve than basic email tools
Landing page builder is not a core strength
Pricing Plans
Starter
$29/mo
1,000 Contacts
Plus
$49/mo
1,000 Contacts + CRM
★ Most Popular
Professional
$149/mo
Predictive Sending